Big news for Sheese down under
We are over the moon to announce a new partnership with Australia's largest retailer, Woolworths.
Our Australian friends are leading the world when it comes to interest in vegan products and, as part of this, demand for dairy-free cheese alternatives is through the roof. A range of our vegan Sheese blocks, slices and shreds will be rolling out across Woolworths stores from 26 February 2018.
This Aussie expansion comes in the wake of an amazing few years for Sheese, that kicked off in earnest with the launch in Tesco and the now world-famous launch of "Gary" in Sainsbury's UK.
Speaking about this latest development, our Director Mark Crichton said, "Just like the UK, plant-based is booming down under, and 2018 looks likely to set new records, as more and more people awaken to the benefits of plant-based products. It's incredibly rewarding to see Sheese becoming a well-loved brand around the world, bringing our long-standing vision to life and giving people an alternative to dairy that they love".